LESSON 1

LESSON 2

  LESSON 2: The Central Hub

Watch this video for an introduction to the Central Hub element of the Perpetual Internet Traffic Machine:

Get a Server (if you don't have one):

Don't be intimidated by the thought of hosting a Wordpress blog on your own server, it's real easy. Today you can get a server that allows you to install Wordpress with a single click. For your purposes all you will need is a basic Linux server at the lowest price point.

We recommend Hostgator. Ordering any of these packages will serve your purpose just fine. They also have excellent support to help you get your central hub up and running. As you can see, servers are extremely affordable. Consider the low server cost as rent for the business you are building here.

Install Wordpress:

If you ordered a hosting package through Hostgator then you will be able to install Wordpress with just a couple of clicks. You can either query Hostgator's help files to get this done or watch the video below:

Register a Domain Name:

Now that you have hosted your Wordpress blog, you need to register a domain name. We use Godaddy because of the speed in which newly purchased domains are propagated to our servers.

If you have not yet chosen a business to get yourself involved in then you will need to do some market research to discover a profitable market before settling on your domain name.

Here is a free resource to help you "discover your market" if you don't already have one in mind.

The Power of Your Central Hub:

Watch the following video to see why your Wordpress central hub is so powerful for producing high search engine visibility and rankings:

Lesson 2 Conclusion:

Watch this video to summarize everything that you have just built here and how it fits in to the big picture:

 

In the next lesson we will discuss your sales funnel and how it plugs into the machine. Keep your eye out for lesson 3 coming soon...

 

Join the SEO20/20 Private Membership where we cover the building of the perpetual Internet traffic machine in extreme detail. There are certain elements that you need to configure in your central hub that we can't cover in this short lesson series. Personal help and guidance is available.
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